Logo Use & Standards

For Marketing Purposes

 

University Seal  |  Athletics Tiger Logo  |  Secondary Logos

** RESTRICTED USE

The  University seal, athletics logo, and other secondary logos  are  not  available on this page for download as their use is restricted for specific applications and offices. Please refer to the  Style & Branding Guide  for more information.

Seal   Tiger

 


University Logo

EXTERNAL VENDORS
External vendors must be licensed in order to use the TSU logo.  View details.

DEPARTMENTAL LOGOS
Please submit your logo-creation request to Creative Services in PR...specifying your department name. Department logo specifications are detailed in the University's Style & Branding Guide.

INTERNAL USE
Below are the official Tennessee State University logos for download for both Windows and Macintosh platforms. Please refer to the Style & Branding Guide for guidelines on proper usage and on prohibited reproductions.

PROFESSIONAL PRINT PROJECTS
Please use the a vector EPS image below.

INTERNAL/SMALL AUDIENCE PRINT PROJECTS (Ex: flyers, internal newsletters, etc.
Please use a high-resolution JPEG image below. If you need a JPEG that is larger than 2 inches wide by .5 inches tall, please request it on the Creative Services page.

POWERPOINT AND WEB
Please use a GIF image below.

*NOTE: Using GIFs and low-resolution JPEGs in your print publication will likely yield a low-quality reproduction of the image. These formats are intended for on-screen viewing only.

Style Guide

 

 

Download Logo

Right-click the appropriate link below & choose "Save Link As" --

logo example
    Black on transparent

EPS Logo

high-res JPEG
2in x .5in

GIF

 

logo example
    Blue on transparent

EPS Logo

high-res JPEG
2in x .5in


GIF
GIF - transparent background

 

SVG 

Example - White
     White on transparent 
Logo   GIF - transparent background

SVG

      Logo
      Blue on White

EPS Logo
2169 wide

high-res JPEG
2170 wide x 544 high

PNG
2170 wide x 544 high

AI
2186 wide

 

logo example

EPS Motto

high-res JPEG

PNG

 
logo example

EPS Motto

 

PNG

 

 


Favicon

View/Download favicon  (right-click & choose "Save link as" to save the image to your PC... or preferably, just use the following URL in the system into which you're placing the favicon: www.tnstate.edu/favicon.ico

 


Color Choice

TSU Primary Color (blue):  #0070C0

Secondary Color (red):  #8C0000 


Digital Color Codes

These colors are to be used when developing TSU websites and digital-only images.

Color

Hex Code

RGB

TSU Blue (Reflex Blue)

#00539f

0, 83, 159

Light Blue

#51A5E8

82,165,232

Medium Blue

#003366

0, 51, 102

Dark Blue

#002447

0, 36, 71

 

 


Watermark

Right-click images to download them

TSU logo watermark (600 wide)

watermark logo

Cupola watermark (323px wide); 

 watermark cupola